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Insights / Case studies / Healthcare & Life Sciences

Illustrative case study · Healthcare & Life Sciences

As AI narrows the screen, discovery spend shifts to validation.

Where to point a new production line was the decision in front of a lab consumables supplier: would AI shrink the lab work its products serve, and where? Delivered in 14 days, the report rests on 200 R&D leaders we interviewed, from discovery through QA and QC.

Illustrative scenario
Samplen = 200

Illustrative report

AI Demand Across Life Science R&D

Where should new production capacity go if AI shrinks the lab work that uses the supplier’s consumables?

Study architecture

01
Classify demandShrink, hold or grow for eight categories in each R&D area
02
Follow the moneyWhere money freed by AI would go first
03
Time the shiftWhen each R&D area expects AI at scale

Scope

A category can shrink inside an area whose budget holds, so the study rated demand category by category.

Sample

200

Discovery, development and QA and QC leaders who sign off on consumables spend.

Research by UserCue
Study typeBudget outlook
ScenarioIllustrative
AI and lab consumables demand · Executive reportExecutive summary

Executive summary

AI moves discovery spend toward validation, and lab work is the top use for freed money

The 200 R&D leaders rated eight consumables categories for how AI will change their use over three years. Discovery sees the biggest shift: screening plates fall while validation assays grow. Lab work is the top use for money freed by AI, QA and QC demand holds almost everywhere, and discovery expects AI at scale first.

51%n = 70
of discovery leaders expect validation assay use to grow
61%n = 70
of discovery leaders expect screening plate use to fall
44%n = 200
would put money freed by AI back into lab work
66%n = 70
of discovery leaders expect AI at scale within two years

Figures rounded. Base n = 200 R&D leaders unless stated.

Top lines

1In discovery, screening plates shrink and validation assays growCategory ratings in discovery03
2QA and QC demand holds in seven of eight categoriesDemand classed by R&D area04
3Lab work is the top use for money freed by AIWhere freed money goes05
4Discovery adopts AI first, and QA and QC lastAI adoption timing by area06
5Sample, screener and quality controlWho we interviewed and how07
AAppendixQuestion flow and data tables09

Sample

200 R&D leaders

Areas

70 discovery, 70 development, 60 QA and QC

Method

AI-moderated interviews, category ratings

Horizon

Three years

Illustrative report. The company, scenario, and all figures are fictional.

Illustrative report02
Illustrative reportExecutive summary

Illustrative example. The company, scenario, and all figures are fictional. They show UserCue’s method and deliverable format. They do not come from any client study.

The engagement

Illustrative scenario
Delivered in
14

days, with the report, the data file and a live readout.

Interviews
200

R&D leaders who sign off on lab consumables spend.

Audiences
3

70 discovery and 70 development leaders, plus 60 in QA and QC.

Method
Forecast

Eight categories rated shrink, hold or grow over three years, by R&D area.

The brief
Client

A lab consumables supplier

Decision

Where to point a new production line

Stage

Capacity plan, before the build

How we ran it
Approach

AI-moderated interviews with category-level demand ratings

Measured

Demand by category, where freed money goes, AI adoption timing

Sample

Discovery, development and QA and QC groups in biopharma R&D

Headline figures

Discovery51%

of discovery leaders expect validation assay use to grow as AI spreads

Freed money44%

would put money freed by AI back into lab work, ahead of compute and software

Timing66%

of discovery leaders expect AI at scale within two years, against 17% in QA and QC

The question

Where should new capacity go if AI shrinks lab work?

The supplier had capital set aside for a new screening plate line, while its customers talked about AI replacing bench work. Before committing it, the product team went to the leaders who sign off on consumables spend, from discovery through QA and QC.

1

Where in R&D will consumables demand hold, shrink or grow as AI spreads?

2

Where does the money go when AI takes over bench work?

3

When will each R&D area use AI at scale?

What we did

How the study ran, start to finish.

  1. 1Kickoff

    Capacity to place before the build.

    Where should our new production capacity go if AI shrinks the lab work that uses our consumables? The kickoff turned it into three questions: where demand holds by R&D area, where freed money goes, and when each area adopts AI at scale.

  2. 2Design

    Three R&D areas, a category forecast.

    Every leader signs off on consumables spend for their group: 70 in discovery, 70 in development, 60 in QA and QC. Each said whether AI would shrink, hold or grow their group’s use of eight consumables categories over three years.

  3. 3Fielding

    200 R&D leaders, in their own words.

    Interviews ran by voice or text, quant and qual in one conversation, for a median 33 minutes, and closed on where each leader would send money freed by AI. The researcher read all 227 and removed 27 for contradictions or no budget authority, leaving 200.

  4. 4Analysis

    AI shifts discovery spend to validation.

    The researcher weighed every category’s ratings area by area: discovery expects money to move from primary screening into validation work, while QA and QC demand holds almost everywhere. In discovery, 61% expect screening plate use to fall and 51% expect validation assay use to grow.

  5. 5Readout

    The new line makes validation kits.

    The researcher showed the product team the demand classification by area and the spend-shift tables in a live readout, with a 37-page report and the full data file. The new capacity went to validation assay kits, starting in discovery.

What we found

Four findings from the report.

Summary

In discovery, AI moves spend toward validation: screening plate use falls while validation assay use grows. Lab work is the top use for freed money, ahead of compute and software. QA and QC demand holds in 7 of 8 categories, and discovery adopts first, with 66% of its leaders expecting AI at scale within two years.

AI and lab consumables demand · Executive reportTop line 1
1

Top line 1 of 4

In discovery, screening plates shrink and validation assays grow

1 Q6. Over the next three years, how will AI change your group’s use of each category? Shrink, hold or grow; n = 70 discovery leaders.

2 AI-guided programs today against the rest is directional; see the appendix tables.

Discovery leaders expect the most change. 61% of discovery leaders expect screening plate use to fall over three years, and 51% expect validation assay use to grow1. They say AI means fewer compounds tested and more proof on each, so spend moves from primary screens to follow-up work.

61%n = 70
expect screening plate use to fall
51%n = 70
expect validation assay use to grow
47%n = 70
expect cell culture media use to grow
3 of 8categories
at risk in discovery, the most of any area

How discovery leaders expect AI to change consumables use

Expect use to fall over three years, discovery (n = 70)

50100Screening plates61%Sample storage tubes44%Pipette tips and plasticware40%Reagents and buffers17%Cell culture media6%Validation assay kits4%

Expect use to grow, discovery (n = 70)

Validation assay kits51%Cell culture media47%Reagents and buffers24%Screening plates7%

Discovery’s total consumables budget, three years out (n = 70)

Expected direction27%49%24%
GrowHoldShrink

Each leader rated eight consumables categories as likely to shrink, hold or grow with AI over three years.

Supporting evidence

  • About a quarter of discovery leaders expect their total consumables budget to shrink. § 3.2
  • Leaders running AI-guided programs today expect the largest move into validation work. § 3.32
Illustrative report03
AI and lab consumables demand · Executive reportTop line 2
2

Top line 2 of 4

QA and QC demand holds in seven of eight categories

1 Q6. Category ratings by R&D area: n = 70 discovery, 70 development, 60 QA and QC.

2 Reference standards: 42% of QA and QC leaders expect their use to grow, above the 40% line.

Each category was classed durable, at risk or growing in each area. QA and QC demand is durable in 7 of 8 categories and at risk in none1; its leaders say validated methods fix what a lab buys, whatever AI does upstream. Development holds in 6 of 8. Discovery has three categories at risk and two growing.

7 of 8n = 60
categories durable in QA and QC
6 of 8n = 70
categories durable in development
3 of 8n = 70
categories durable in discovery
0of 8
categories at risk in QA and QC

QA and QC: expected fall in use, seven durable categories

Expect use to fall over three years, QA and QC (n = 60)

50100Pipette tips and plasticware23%Sample storage tubes17%Screening plates8%Cell culture media7%Reagents and buffers5%Chromatography columns3%Validation assay kits2%

Expect screening plate use to fall, by area

Discovery (n = 70)61%Development (n = 70)47%QA and QC (n = 60)8%

Categories at risk in discovery

  1. 1Screening plates
  2. 2Sample storage tubes
  3. 3Pipette tips and plasticware

A category is at risk when 40% or more of an area’s leaders expect its use to fall, growing when 40% or more expect growth, and durable otherwise.

Supporting evidence

  • Development’s one category at risk is screening plates, at 47%. § 4.2
  • Reference standards are the one category growing in QA and QC. § 4.32
Illustrative report04
AI and lab consumables demand · Executive reportTop line 3
3

Top line 3 of 4

Lab work is the top use for money freed by AI

1 Q23. If AI frees part of your budget, where would that money go first? Single choice, n = 200.

2 Q24. What lab work would that money fund? Ranked, asked of those choosing lab work.

Leaders were asked where money freed by AI would go first. 44% would put it back into lab work, ahead of compute and software at 33%1. Discovery leans furthest toward the bench, at 49%. Only 7% expect the savings returned to the budget; the other 93% would keep the money inside R&D.

44%n = 200
would put freed money back into lab work
33%n = 200
would put it into compute and software
49%n = 70
of discovery leaders choose lab work
7%n = 200
expect the savings returned to the budget

Where money freed by AI would go first

Where money freed by AI would go first, single choice (n = 200)

50100Back into lab work44%Compute and software33%More staff16%Returned to the budget7%

Back into lab work, by area

Discovery (n = 70)49%Development (n = 70)47%QA and QC (n = 60)35%

Lab work the money would fund, top three

  1. 1Validation and follow-up assays
  2. 2Cell-based models
  3. 3Repeat runs for confirmation

Single choice, asked of all 200 leaders at the end of the interview. Shares are rounded.

Supporting evidence

  • Compute and software ranks second in every area. § 5.2
  • Leaders who expect validation growth most often name follow-up assays as the first use. § 5.32
Illustrative report05
AI and lab consumables demand · Executive reportTop line 4
4

Top line 4 of 4

Discovery adopts AI first, and QA and QC last

1 Q26. When do you expect AI to be in routine use across most of your group’s projects? n = 200.

2 Q27. What stands in the way? Multi-select, asked of the 60 QA and QC leaders.

66% of discovery leaders expect AI in use at scale within two years, against 17% in QA and QC1. Development sits between, at 26%. QA and QC leaders tie the wait to method validation: a changed method has to be validated again before release testing can rely on it.

66%n = 70
of discovery leaders expect AI at scale within two years
26%n = 70
of development leaders expect the same
17%n = 60
of QA and QC leaders expect the same
37%n = 200
of all leaders expect AI at scale within two years

AI in use at scale within two years, by R&D area

AI in use at scale within two years, by area

50100Discoveryn = 7066%Developmentn = 7026%QA and QCn = 6017%All leadersn = 20037%

When discovery expects AI at scale (n = 70)

Expected timing19%47%27%
Within a yearOne to two yearsLaterNot planned

Barriers to AI at scale, QA and QC (n = 60)

Revalidating methods62%Data integrity rules47%Staff skills28%

Self-reported expectation of AI in routine use across most of the group’s projects. Barriers are multi-select; shares do not sum to 100.

Supporting evidence

  • Discovery expects AI at scale soonest, and it is also where 51% expect validation use to grow. § 6.2
  • No QA and QC leader expects AI in release testing within a year. § 6.32
Illustrative report06
Top line 1 of 4 · page 03Illustrative report · top line 1 of 4 · swipeIllustrative report
1
Question 1 · Discovery

In discovery, screening plates shrink and validation assays grow.

61% of discovery leaders expect AI to cut screening plate use over three years, and 51% expect validation assay use to grow. They say AI cuts the number of candidates a team tests but raises the proof each one needs, so spend moves to later lab work.

61%expect screening plate use to fall
51%expect validation assay use to grow
Discovery leaders · n = 70
2
Question 1 · By area

QA and QC demand holds almost everywhere.

Classed category by category, QA and QC demand is durable in 7 of 8 categories and at risk in none. Development holds in 6. Discovery has the most at risk: three categories, led by screening plates, with two growing and three durable.

7 of 8categories durable in QA and QC
3 of 8categories durable in discovery
Categories classed durable, of eight · n = 200
3
Question 2 · Freed money

Lab work is the top use for money freed by AI.

Asked where money freed by AI would go first, 44% of leaders put it back into lab work, ahead of compute and software (33%). Only 7% expect it returned to the budget. Discovery leaders lean furthest toward lab work, at 49%.

Back into lab work44%
Compute and software33%
More staff16%
Returned to the budget7%
Where money freed by AI would go · single choice · n = 200
4
Question 3 · Timing

Discovery adopts AI first, QA and QC last.

66% of discovery leaders expect AI in use at scale within two years, against 26% in development and 17% in QA and QC, where a changed method must be validated again. The shift in discovery spend is the near-term one.

Discovery66%
Development26%
QA and QC17%
AI in use at scale within two years · n = 70, 70, 60
“The model tells us which twenty compounds to make. Then I spend more proving those twenty than I used to spend screening two thousand.”
Discovery biology lead · Illustrative quote

Illustrative quotes

Three themes behind the numbers.

Screening
“Our primary screens are half the size they were. The plates we stopped buying went straight into cell assays.”
Head of discovery
Validation
“Nothing AI suggests goes into release testing until we have validated it like any other method. That takes as long as it takes.”
QC laboratory director
Budget
“Whatever AI saves us at the front end, I am not handing back to finance. It pays for the experiments we never had room for.”
Development group leader

What the supplier did

Three moves made with the report.

1The line · from finding 1

Switched the planned line to validation kits.

The new line will make validation assay kits, the category 51% of discovery leaders expect to grow.

2The timing · from finding 4

Started the rollout with discovery groups.

Supply starts where 66% expect AI at scale within two years; QA and QC accounts keep their current plan.

3The core · from finding 2

Held supply steady for QA and QC.

With QA and QC demand durable in 7 of 8 categories, the supplier kept those lines at full output.

Illustrative example. The company, scenario, and all figures are fictional. They show UserCue’s method and deliverable format. They do not come from any client study.

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A senior researcher designs and presents every study.

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